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This is @samsungus #TheFirstLook at #CES2026! #SamsungPartner

House of Tech

· Updated April 6, 2026

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Welcome to Samsung's Showcase at CES 2026

Hello from Las Vegas and welcome to Samsung's first look at CES 2026! Samsung has been the world's global number one TV maker for the last 20 years, and as a result, the company's showcase focuses heavily on various types of TVs, along with advancements in AI.

One of the standout features is Vision AI, which allows you to look up information based on what's on screen and utilize generative AI to create images and videos that can be displayed on your TV. There's also a soccer mode designed for the upcoming World Cup, which helps reduce any blur during fast-paced action.

Innovative Gaming and Audio Products

Moving beyond TVs, Samsung has introduced the world's first 6K gaming screen. Honestly, seeing this in person is a game changer; the video doesn't do it justice. This screen features 3D upscaling that looks incredible, and I can't wait to get my hands on it.

Another exciting product is the Freestyle Move, which is portable and on wheels. It allows you to carry it by hand and detach it easily, making it very versatile. Additionally, there are numerous audio products showcased as part of the music studio, highlighting the breadth of Samsung's technology offerings.

Home Products and the Galaxy Z Trifold

As you walk through the entire experience, you can see the wide range of Samsung's home products. The transparent LED display from last year remains spectacular, and I hope to have one in my home someday. Samsung's lineup isn't just about TVs and gaming; they also feature a variety of home products, including robot vacuums and a zero clearance fit fridge. I particularly like this fridge because it has a regular door, but sometimes you just want to access items without opening the full door, and this design allows for that.

And of course, it wouldn't be Samsung without showcasing their mobile technology. Here’s the Galaxy Z Trifold. Stay tuned for more updates, as I have a lot more to share!